"Digital media creates an overall sense of attachment to communication and the idea that you need to be on your devices all the time", says Jeremy Littau.
The 2019 elections in India are likely to be as hotly contested in the virtual world as in the real one and will be the biggest ever test of the role of digital media in elections in India.
The first time I got a sense that there was something amiss was when a TV journalist called to request an interview with Mr. Ramalinga Raju on December 19, 2008. That was first of several hundred calls I would receive – each day – over the next 4+ months: requests for details related to information that I was not privy to.
"If there are PR professionals who are pests; oh, the same applies to several journalists too," says Dennis Taraporewala from Criesse Communications
In one such case involving a global company, we were up against a massive task of planning an untimely pullout by the brand from a mega-national sporting property. In rigorous planning of over weeks, we needed to be brutally honest and often our counsel was tested and debated before it was accepted.
Three PResolutions for you..
How do CSR and corporate communications intersect in modern Indian firms? Paarul Chand interviews Sanjay Khajuria, senior VP, corporate affairs, Nestlé India
Are corporate communications departments as opposed to PR consultancies better placed to implement a CSR project? Nestlé India's Sanjay Khajuria has some answers.
They are to social media, what Kohli is to cricket.
I’m not sure your baby’s the cutest” – Four ways for CEOs to get 'Critical PR Distance 101'!
I heard out a young woman who was being verbally harassed and humiliated by her client whenever she interacted with him, but this was a client who made sure that when she went with her boss ( a male colleague), this client would be a totally different person.